The Clicks Per Action model of marketing solves a common complaint from marketers about affiliate marketing programs… Numerous times they end up marketing whoever is selling the affiliate product without acquiring anything back. This happens often when an affiliate promotes a program and directs his/her viewers to the seller, but a fraction of these visitors then actually purchase anything.
Archive for January, 2010
What is PPC? PPC (otherwise referred to as pay-per-click) is a form of online advertising. Although numerous of us assume that pay per click and Google adwords are one the same thing, the reality is that PPC advertising can be done very effectively on the many other search engines too.
CPA marketing could make reference to the marketing of a Certified Public Accountant or company or it may make reference to a very profit-worthy sort of affiliate marketing… In this case, the CPA stands for Cost Per Action or Click Per Action. This article focuses on the affiliate marketing CPA, which is a very hot issue right now in the world of web marketing.
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